Roles // Director, DoP, Grading

Talent // Mona Johannesson
Hair and Make-Up // Anne-Marie Wittchen

Production // Stereo Films
Creative Agency // brandtouch
Creative Director // Patrick Strauch
Art Director // Ole Kalytta

Executive Producer // Alexander Steinhoff
Producer // Alina Koll

1st AC // Ivan Oliveira
Gaffer // Felix Plüddemann
Best Boy // Mathieu Mahlke
Light Assistant // Emma von der Lieth

Set // Markus Janowski

Edit // Stereo Films – Julia Roszczyk

*the 3 ingredient shots are created wit AI by the creative agency

For Lavera’s Straffende Pflege campaign, I served as Director, DoP, and Photographer, creating the brand’s TV commercial (TVC), digital campaign films, and key visual stills. Centred around healthy, naturally radiant skin.

Featuring international model Mona Johannesson, the visual language balances an understated beauty aesthetic with an intimate, organic approach to light. The focus remains strictly on authentic skin texture, Mona’s presence, and subtle details that make the imagery feel fresh, alive, and effortless.

By executing both the cinematography and still photography simultaneously, I established a unified, seamless aesthetic across motion and stills, delivering an elevated, cohesive campaign for Lavera’s firming skincare line.